Developing The Right SMART Goals For Trade Shows
Before you start planning your trade show goals we recommend using the SMART process.
Before you start planning your trade show goals we recommend using the SMART process.
Rockway Exhibits + Events has been recognized by the Orlando Business Journal as one of the best places to work in Central Florida.
A quality trade show booth can help you expand brand awareness, build strong networks with key industry players, and generate new sales opportunities.
Rockway Exhibits + Events was recently ranked among the best Trade Show Booth Design Companies by Tradefest, an industry authority aimed at helping companies maximize their event marketing strategy.
At this year’s American Mosquito Control Association (AMCA) Annual Meeting at the Caribe Royale Resort in Orlando, Florida, ADAPCO needed a 20×40 booth to display their newest mosquito control solutions.
Press coverage is a powerful tool, but it doesn’t come easy. With so many competitors vying for the attention of the same pool of reporters, it can be nearly impossible to make headlines without the right strategy. How can you increase your chances of garnering news attention?
DAP needed a custom rental booth that would allow them to demonstrate some of their latest innovations in multiple “real world” environments in which customers would use them.
Attending the AAOS 2019 show in Las Vegas, sponsored by the American Academy of Orthopedic Surgeons, Parcus Medical showcased cutting-edge surgical products with a 20×30 trade show booth rental.
While shipping is a line item that all exhibitors plan for when solidifying their budgets, material handling, also known as drayage, is a forgotten cost that can oftentimes blindside your accounting team.
Lamkin’s 20×20 rental booth with the goal of promoting their new line of golf grips and grip technology to as many show attendees as possible.
How can you determine just how valuable your trade show appearances are for your company?
Liz Harper is a seasoned event industry leader and brings more than 20 years of professional experience in marketing, sales management, event planning, and the execution of successful trade show programs to the Rockway team.