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Case Study: Luminar Tech

Luminar Tech Case Study
Luminar Technologies provides long-range, high resolution lidar and perception to enable safe autonomous transportation. Luminar Tech came to Rockway looking for a small but powerful experience in their 10x20 trade show exhibit that they hoped to use for smaller shows.

Luminar Technologies provides long-range, high-resolution lidar and perception to enable safe autonomous transportation. They are building the future of transportation by making autonomous transportation safe and ubiquitous. Luminar Tech delivers a turn-key solution to the industry by taking the guesswork out of autonomy.

Luminar Tech came to Rockway looking for a small but powerful experience in their 10×20 trade show exhibit that they hoped to use for smaller shows.

 

Client Desires: Sophisticated Design Elements

Luminar Tech wanted an exhibit that highlighted their distinctive brand as well as their sophisticated product. Creating a space for engagement and an unforgettable experience.

Rockway crafted a design that included distinctive wood grains and brand-specific colors to accent their technology with a high-scale feel.

 

The Rockway Solution

Rockway created a custom booth for Luminar Tech. While the exhibit design looks very modern and minimalistic, it had a bold presence that looked and felt like their brand. The 10’x8’ HI-LED 55 top-of-the-line video wall was a showstopper. This huge display was used to showcase their product and share additional engaging content to bring people in. 

The large display was key to catching the eye of attendees, drawing them into the booth to have a conversation, and showing the capabilities of their product. To showcase the full capabilities of their product, they mounted their product to the top of their booth to showcase the entire showroom floor in full lidar view. Showing attendees that they do indeed ‘see the world differently’.

 

 

At Rockway Exhibits + Events, we’re committed to helping our clients create a true brand experience. By partnering with us, you can be confident that all aspects of your exhibit are taken care of, leaving you free to connect with attendees. Schedule a free consultation to learn how we can help create an unforgettable brand experience for you.

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