Case Study: Kohler at NAHB 2017
Kohler was looking to creating a custom structure to display their selection of bathtubs and faucets at the NAHB International Builders’ Show.
Welcome to the go-to resource for event marketers with Rockway News.
We are brand experience creators that share one thing in common: we’re committed to changing the way businesses think about face-face marketing. We want to immerse people through an experience- not passively selling a service or product. We are on a mission to create memorable moments that build relationships through storytelling and building brand affinity.
Event marketing is a constantly evolving field, and keeping up with the latest trends can be a challenge. Staying up-to-date with trade show news is crucial to ensuring you never miss out on an exciting opportunity. But with so much information circulating online, finding the latest buzz can feel like an overwhelming task. Whether you’re an event planner, trade show organizer, marketing professional, or just interested in the field, a go-to resource for event marketers and trade show news is essential.
Our blog is packed with valuable insights and expert tips on everything from up-to-the-minute trends to tried-and-true ROI boosters. We know that the world of event marketing can be confusing and overwhelming, but we’re here to help you cut through the noise and make your next trade show campaign a success. So sit back, relax, and let us guide you through the often-tricky world of event marketing.
Kohler was looking to creating a custom structure to display their selection of bathtubs and faucets at the NAHB International Builders’ Show.
No matter your industry, attending a trade show will most likely mean coming into contact with people across multiple generations.
Regardless if you’re a seasoned trade show exhibitor or may be new to presenting, you should consider the following tips for your next exhibit.
Want to really stand out at your next industry trade show appearance? You may want to have a professional designer custom-build your exhibit.
78% of trade show attendees travel 400 miles or more to be there. Make the most out of this exposure with a custom booth.
Trade shows provide your business with the opportunity to expose your brand to potential customers. How do you capture and keep their interest?
Invengo needed three double-sided workstations that would allow them to demonstrate their vast selection of RFID products.
Here’s a look at some of our favorite custom trade show booths.
You only have one chance to make a great first impression, and utilizing the latest design trends is key to getting noticed.
Worksoft was looking for an attractive and inviting booth that would allow them to have four separate work stations at once.
Golfino, a premium golf clothing company, recently came to Rockway Exhibits for assistance in creating a custom modular exhibit.